Since 1993, the Seamaster Professional Diver 300M has enjoyed a legendary following. Loved for its design and ocean technology, the original timepiece signalled OMEGA’s triumphant return to the world of diving watches and also ignited the brand’s long-standing partnership with James Bond. To celebrate the bold new collection with a campaign fronted by Daniel Craig, we look back at the many highlights from the early years of the Seamaster Professional Diver 300M:


Frenchman Roland Specker achieved a world record freshwater free dive to a depth of 80m in Lake Neuchatel. On his wrist, he wore the new OMEGA Seamaster Professional Diver 300M, successfully testing it in a true deep-water environment


The the Seamaster Diver 300M Chronograph was awarded the "Watch of the Year" prize by readers of the German magazine Armbanduhren. This was the first "Watch of the Year" award and signalled a promising future for OMEGA's newest collection.


The Diver 300M became part of sailing history, when it is worn by several sailors of Team New Zealand, who achieved an unforgettable victory at the America's Cup. At the head of the team was the legendary Sir Peter Blake.


One of OMEGA's most exciting and enduring partnerships began when James Bond strapped on Seamaster Diver 300M for the first time in GoldenEye. The spy and his watch became synonymous and sales of the timepiece soared.


The Seamaster Diver 300M proved that it is not just a watch for diving, when it was advertised as the preferred choice of international sports stars including swimmer Alecander Popov and tennis champion Martina Hingis.


Sir Peter Blake created the incredible Blakespeditions foundation, dedicated to researcging ecological and marine issues around the world. On board the boat the Seamaster, the Blakespeditions crew wore Diver 300M models for their important scientific work.


A new James Bond, but the same iconic watch. Daniel Craig wore the Seamaster Diver 300M when he burst onto screens in Casino Royalle. The trusty timepiecce was now in its fifth 007 film.