Founded in 1996, Flower Diamond is the only home-grown jewellery brand in Ngee Ann city, and is known for its jewellery that exudes both strength and femininity. Designs of the pieces are classic and timeless, and can be passed down through generations. In its latest collection, Flower Diamond extended the wonders of coloured gems by creating a set of sparklers with motifs themed on the brand’s iconic Butterfly collection. Clients will be pleased to know that the label has also launched a collection designed by Sabrina, the daughter of founder Belinda Chua.

Dato Ritu Aurora, the principal designer of Jaipore jewels, knows her clientele very well. Her bespoke contemporary collections can be spotted on numerous fans of the brand throughout the region, although Singapore, Malaysia, and Indonesia are its strongest markets. Ritu and her son Nikhil, the director of the brand, have forged strong relationships with their clients over the years, to the point where many commit to the designs just on seeing the sketches and raw stones alone.

The brand plans to expand its reach by setting up an office in the US, spearheaded by daughter Anushka Aurora.

Madly’s colourful creations always have a juiciness about them. The jewellery pieces are fun and full of energy; and the large statement gems the brand uses are unmistakably and unapologetically bold and luxurious. The brand sources many of the gems from the same tradesmen that supply major international brands. Founder Maddy Barber contends that the 5Cs for the brand are really colour, contrast, complement, creativity and confidence.

Rare and precious gemstones are the lifeblood of Vihari Jewels—no surprise, considering that founder and designer Vihari Poddar comes from a family of gem traders. Previous conquests include a design with a seven-carat intense pink diamond, which went under the hammer last November, and a 110-carat intense yellow diamond. The latest collection, La Mariposa, showcases pink diamonds from the Argyle mine in Western Australia, which are of particular interest since the mine is slated for closure in 2020.

Each of the one-of-a-kind pieces from Simone Jewels tells a story. Founder and creative director Simone Ng draws inspiration from a myriad places, be it art, architecture or history, and translates that into stunning jewellery that captures the imagination. Her latest collection, Birds in Poetry, is inspired by famous English poets John Keats, William Shakespeare and Percy Bysshe Shelley. The pieces are an intricate mixture of abstract and natural motifs, evoking images of a young Shakespeare in love, or a skylark singing on the wing.

Expect only the best, goes the tagline for Exotic Gems & Jewellery. It started out as a wholesaler of coloured gemstones and diamonds in 1990 and was one of the first to introduce coloured gems into the market. In 1997, Exotic started its bespoke jewellery service and has since cultivated a loyal following. Each commission starts with a deep understanding of its client’s personality and sense of style, so that the resulting piece speaks to that individual. As a result of that process, each customer becomes a friend and member of the Exotic family. The brand also updates antique pieces, turning them into contemporary designs that fit the modern day.

Designers Michelle Buxani and Nayantara Dhillon have a knack for incorporating old-world charm into modern jewellery. Temptations’ intricate pieces display a flawless attention to detail and impeccable craftsmanship. Its jewellery spans a wide range, with everything from stunning India-inspired necklaces to quirky statement cocktail rings. While it has many ready-to-wear pieces, the label is also known for its bespoke service. All of its jewellery are stunning heirloom-worthy pieces that can be passed down through the generations.

“I simply aspire to inspire,” says founder and managing director Jessie Foo about her brand of fine jewellery. Yuli’s jewellery is full of character, focusing on one-of-a-kind avant-garde pieces that spotlight high quality rare gemstones. The brand mostly creates bespoke pieces for its loyal customers, with many of the designs beginning with clients selecting their favourite stones from the rich offerings of glistening gems at the boutique. 

Choo Yilin is perhaps one of the best storytellers in the business. The brand specialises in jade, the stone most associated with Asian cultures, and combines it with other precious gems to create beautiful contemporary pieces that signal Singapore’s Asian heritage. Each piece of ready-to-wear jewellery takes between six and 18 months of research and development work before it is produced, although the brand also creates many bespoke pieces. The brand has also been commissioned to produce pieces for notable individuals, including American actress Amanda Seyfried, tennis stars Maria Sharapova, Serena Williams, and Sasha and Malia Obama. 

The brand may only have been established in 2015 but it is a definite one to watch. Co-founders Lin Ruiyin and Afzal Imram take an intellectual approach to designing jewellery, with collections that draw inspiration from architecture, scientific principles and literature. Care is taken at the design stage to ensure that the jewellery sits and drapes well on the body, allowing their charm and beauty to shine. The star piece from its latest Unfold collection is the Anaphora necklace, which features South Sea pearls and gold chain. The links of the chain can be removed so that the necklace can be worn at different lengths and ways.

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