Valentino Launches Valentino Garavani Rockstud X For 10th Anniversary Of Rockstud Series
Italian Maison Valentino is launching a special project to celebrate the 10th anniversary of the iconic Garavani Rockstud Accessories. Valentino Garavani Rockstud X reflects the values of identity, inclusivity and community in which creative director Pierpaolo Piccioli believes in.
The project will include an open lab that will showcase collaborations with international designers, brands and artists who will give their own interpretation of the renowned "Stud". The roman numeral "X" in the title is not only a nod to its 10th year but may also be intended as a collective signature as well as a multiplying factor.
The open lab will start with a conversation between Piccioli and renowned British designer Craig Green, where he will bring his distinctive approach to re-interpret the iconic stud, giving life and new form to the piece. Green has always been respected for the ingenuity, functionality and freedom of expression in his work and with each collection, he uses signature pieces as a launchpad for ideas that connect with deeply rooted emotion.
This is only the first of many collaborations and contributions to the Rockstud celebration, more open creative dialogue between Piccioli and the fashion, artistic and cultural contemporary world will follow.
The Valentino Garavani Rockstud story started 10 years ago and has since embodied a recognisable sign of the contemporary Valentino brand. The "Stud" is an essential symbol of Valentino's accessories universe. Its square and cruciform shape combined with its metallic personality pays homage to Rome and to the Roman Palazzo, characterised by the "buganato".
The Valentino x Craig Green collaboration product will be unveiled in early January 2021 while the product is set to launch in stores around late February 2021.