You know artisanal trends have become widely accepted when people recognise it for what it’s worth. In fact, it was a little street style cred Yasmine Patpatia received in the heart of London, for her handbag purchased in India, that prompted her to start Hux The Label. The online store is a curation of her eclectic taste for handmade, small-batch goods from independent artisans sourced around the world, but beyond that, highlights her eco-conscious stance. A self-professed “mismatched and happily off-trend’ fashionista, Yasmine’s quintessential style is summed up with her love for kaftans and its boho-chic statement. We profile her fashion philosophy, wardrobe essentials, and tips for rocking the loose and luxurious trend.

Above Yasmine Patpatia by Shaffiq Farhan / Malaysia Tatler
How does Hux The Label represent your personal style?
"I wanted HUX to produce beautiful, unique accessories. I don’t like to look like everyone else so I wanted the products to be limited in quantity too. Also, to be affordable as a designer brand."

Above Yasmine takes her Hux boho style to Oslo. Photo: Courtesy of @anotherbohemianqueen / Instagram
What feeds your imagination?
"Travelling! I’m constantly inspired by other cultures and customs and try to reflect that in my products."
See also: Bohemian Belle Tiffany Choong Shares 7 Ways To Free Your Creative Energy

Above Iris Apfel. Photo courtesy of Landmark
Name your style icon.
"Without a shadow of a doubt, Iris Apfel. To me she is what it means to be truly bohemian and a massive inspiration for my @anotherbohemianqueen Instagram profile."

Above Photo by Shaffiq Farhan / Malaysia Tatler
Why is the kaftan your choice of attire?
"I wear kaftans every day. I would do EVERYTHING in a kaftan if I could. It’s so comfy and versatile. I love clothing that can be styled in many different ways. It is the perfect day-to-night outfit because it really is the most versatile and interchangeable of all the wardrobe pieces."
Yasmine wears a vintage kaftan from a small boutique in India. Bag by Hux.

Above Photo by Shaffiq Farhan / Malaysia Tatler
Punching up the day look
"For daytime, I throw it on with a bold lipstick and a statement bag – super boho!"
Kamili bag by Hux

Above Photo: Courtesy of Just Cavalli
Get the day look
Just Cavalli Long Zebra Fern kaftan
See also: Up Your Style Game, Accessorising Tips From Jenn Low Of Wanderlust+Co

Above Photo: Courtesy of Emilio Pucci
Get the day look
Emilio Pucci kaftan with mix pattern trimmings

Above Photo by Shaffiq Farhan / Malaysia Tatler
Kaftan by night
"All you need to add for the evening is a hair tie and a necklace. For necklaces, I love to go for something very ‘out there’, which speaks for itself. Bold, bold and more bold."
Yasmine wears a handprinted Balinese kaftan, HUX bag and necklace from India

Above Photo: Courtesy of Tory Burch
Get the night look:
Tory Burch Alcott beach kaftan
See also: Glam Up Your Beach Look With These 10 One-Piece Swimsuits

Above Photo: Courtesy of Missoni
Get the night look
Missoni V-neck kaftan

Above Photo by Shaffiq Farhan / Malaysia Tatler
What’s a style motto to live by?
"Nothing is ever too much. Throw it all on!"
Hux tribal pattern handbag

Above Photo: Courtesy of Paul Smith
Share 1 style hack every girl should know.
"Buy all your tops a size or two bigger, especially anything buttoned. That way you can tie them up into a crop top or leave them open as a cardi. Multiway shopping is key!"
Paul Smith white brushstroke stripe shirt
See also: The 9 Sexy Ways To Rock Paul Smith's Tropical Holiday Print





