Cover The Simone Rocha for H&M collection arrives in stores March 11 (photo: H&M)

Simone Rocha for H&M arrives in stores on March 11

On March 11, the new Simone Rocha for H&M collaboration will launch in stores and online, and the comprehensive, broad-ranging collection (see every look, below) marks the Irish designer's first foray into menswear and childrenswear. 

"I hope that the items in this collection will be worn and treasured for years to come," Rocha said in a statement. "They were all informed by ideas and inspirations that have shaped me and my brand over the last 10 years, and I am so excited to see them worn out-and-about and interpreted and styled in new ways."

Rocha is the first Irish designer—her father, John Rocha, was born in Hong Kong and moved to Ireland in his 20s—to collaborate with the fast fashion retailer. The collection incorporates so many of her signature flourishes: voluminous skirts and puff sleeves, broderie anglaise details, riffs on classic tailoring like trench coats, florals, sparkles, and pearls.

Related: Simone Rocha's newest collaboration launches in March, includes childrenswear

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