Raid the closets of Naomi Campbell, Kate Moss and Gisele Bundchen with the help of Toni Garrn's new project with Vestiaire Collective
Do a search on Google for "fashion week street style" and chances are you will come across supermodels sporting their off-duty looks. They're effortlessly put together and can always be seen wearing the latest fashion, sometimes right off the runway. But one must wonder: where do all of these killer pieces go when these models are done with them, and what would it be like to raid Gisele Bundchen or Joan Smalls' wardrobes? Enter luxury re-seller Vestiaire Collective, which German supermodel Toni Garrn recently partnered with for a special pop-up for charity featuring wardrobe pieces donated by her supermodel friends.
We spoke with Toni on the eve of the launch to talk about the cause she is supporting, as well as pieces we should keep our eye out for.
Can you tell us about how you discovered Vestiaire Collective? What led to the partnership?
I've always wanted to host a global sale with an online presence, where everyone can shop and do something good at the same time. Vestiaire Collective is the perfect partner, as they sell vintage and pre-loved luxury clothes to their 6 million members all over the world.
With Vestiaire Collective, we knew we wanted to make the sale as big as possible and loved the idea of producing a t-shirt that represented the collaboration. Designer Bella Freud is a good friend of Vestiaire and we’re all so grateful that she agreed to help with the 'GIRL EMPOWER' slogan t-shirt, which is such a great message to send.
You’ve been working with Vestiaire Collective to do Supermodel Flea Market pop-ups in New York City for the past two years. Is this the first time you're doing something digital with them?
Yes, it is! The main reason I wanted to do a sale a few years back was because my closet was overflowing. You don't have a lot of storage space in New York and we are lucky enough to be gifted a lot of items through working in fashion. Many people around the world only have one t-shirt that they live in, so I thought that this would be the perfect opportunity to share and make a difference.
For this pop-up, I reached out to all of my friends and asked them to donate pieces from their wardrobes to be sold online and at the three pop-up shops in Berlin, London and Paris.
See also: The Secret To Guilt-Free Luxury Shopping