Maybe you haven’t heard of Boyy, but you’ve definitely seen one of their buckle bags, tucked under the arms of everyone from fashion editors to style influencers.
Founded in 2006 in New York City, Boyy is the brainchild of husband and wife duo, Jesse Dorsey and Wannasiri Kongman. The couple has since moved to Bangkok, where their business is headquartered, but have set their sights on Milan next.
The brand now has five boutiques across Bangkok and Copenhagen, and is stocked at over 40 luxury retailers around the world, Tatler sits down with Jesse to learn more about why they name their bags after men, the power of social media and the importance of creative freedom.
Can you tell us about how Boyy started?
Jesse Dorsey (JD) My wife and business partner, Wannasiri, met in New York in 2004. I was a musician and she had just moved to the city. She was always passionate about handbags, and it was something I never thought I could get into, but it quickly changed. I became fascinated with the creative process of designing a bag—from the ideas to sketches all the way to prototyping and sampling.
Around 2006, when we started Boyy, the main trend seemed to be really blingy and ultra-feminine handbags, and there weren’t many options outside of that. We just had the idea to create something a bit more masculine, and that’s how it all began.