For his spring/summer 2024 collection, the designer combines his affinity for horticulture and love for nature. Here’s everything you need to know about ‘Hardin’
“I am a certified ‘plantito’. I begin my day outdoors and this changes my mood; I feel more relaxed and creative,” says Rajo Laurel about his creative process and inspiration for Hardin. The designer reveals that this collection is a reflection of nature—and true enough, it translated into a tapestry of botanical elements that we are allowed to immerse ourselves in.
Noticeable for its vibrant floral colours and flowy structure, this latest Rajo collection embodies a harmonious fusion of elegance and movement. What arguably captures much attention are the pieces with shirred and ruffled details.
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Rajo and his team were also able to infuse femininity and art through Ixia Dress, Asper, and Miller gowns. For those who seek to add an extra touch of sophistication to their everyday office attire, pieces like the Zula and Tatsulok cover-ups are great additions to the wardrobe.
“My team and I did a deep dive on plants and flowers and how they grow,” Rajo explains. “The colours that naturally happen in nature were the guide for our palette,” he adds.
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