Sustainability Is The Key Element In Gucci's Off The Grid Collection
In line with Gucci Circular Lines, an initiative created to promote circular production, Gucci has released a sustainable collection called Off The Grid. Genderless footwear, luggage, accessories and ready-to-wear pieces make up the collection, which is created for those seeking to reduce their impact on the environment.
Part of Gucci's continuous effort to reduce carbon footprint and create less waste, materials used include ECONYL, a regenerated nylon created from pre- and post-consumer waste. Visually distinctive from the fashion house's previous collections, the Off The Grid pieces come in three vivid colours of black, orange, or yellow.
Backpack in yellow
High top sneaker in orange
Sneaker in black
Hooded jacket in orange
Tote bag in yellow
Fedora in orange
The backpack, for instance, sports three frontal pockets to create a really unique look. Gucci's Tennis 1977 sneakers also received a bold touch, available either as low or high-tops. Adhering to the gender-neutral fashion trend, some of the ready-to-wear pieces come in a genderless size.
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Supporting the collection is a stunning campaign featuring a rather inclusive group of celebrities including Jane Fonda, Lil Nas X and David de Rothschild.