5 Surprising Ways Men Can Wear Red This Lunar New Year

Image courtesy of Emporium Armani, Gucci and Balenciaga

All-red may be trending on the runway, but it isn’t for everyone. It’s a bright, bold statement that is easy to get wrong, and an attention-grabbing colour that can make those who are a little more style-shy cringe. However, if you fancy spicing up your wardrobe with some warming tones, it's the perfect time of year to trial out the look. With Chinese New Year just around the corner, jump on the on the ruby-coloured bandwagon with these subtle and stylish red trend tributes. 

(Related: You Can Shop Throughout The CNY Holiday Here) 

(Related: Your Year of the Rooster Wardrobe, Sorted) 

Check It Out

An enduring fashion trend, tartan and check never really go out of style. With shearling back as a favourite for the winter season, this Kent and Curwen wool jacket is perfect for adding red to your wardrobe while still prioritising style. For beach trips or weekend getaways, these Alexander Wang shorts are edgy but chic; and this Saint Laurent checked flannel shirt is a style essential for any laid-back weekend look.

Lucky Pants

Ok, let’s be honest: wearing crimson red to the office every day isn’t exactly practical. In a sea of navy, black and beige, no one wants to be a fiery eyesore. But, there is been a long tradition of wearing lucky red undies from East to West – in Mexico and Italy, it’s a traditional New Year’s custom for a fortuitous future, and in China it's said to counteract the bad luck of Ben Ming Nian. So, check out this fine selection from Armani, Calvin Klein and Versace – you can't go wrong with essentials. 

Animal Magic

If you want to get in on the animal trend,  then avoid stating the obvious with zodiac animals. Lanvin’s koi wool sweater features the luckiest animal in Chinese culture against a toned-down burgundy. Gucci opt for the mysterious and regal panther on a striped beanie, featuring only a little red that doesn’t scream lucky talisman. Lobsters are rumoured to be a symbol of strength and regeneration, but really, they are most famous for the false rumour that they mate for life: so if you fancy a quirky conversation starter, embrace lifeguard-chic with these Vilebrequin lobster-applique swim shorts. 

Prints Party

Channel a vintage vibe with bold prints and bright colours. Christian Pellizzari indulge in 70s luxe with a red and gold tux jacket, while Just Cavalli go 90s with a playful Ace Ventura style shirt - if you're feeling brazen, go all-out and match with a pair of red chinos. But if you want something a little less showy, Faith Connexion's London punk-inspired mottled zip jeans are subtle and sleek.

Accessible Accessories

Wearing red doesn't have to be a big statement: it can be as simple as adding details, like this silk ruby Canali tie. Jewellery can be a great way to include a little colour, so gents should look to items like this beaded San Gennaro bracelet. And it might not be clothing, but wallets are as much a part of a man's outfit as anything else: this Balenciaga studded leather wallet is a bold and playful accessory for a confident and style-savvy man.