For many of us, one of the last elements that complete our whole look before leaving the house is spritzing on our favourite fragrance. It is also not uncommon to refresh our scent as the day goes by, and this is how rollerball or travel-sized perfumes come in handy.
But in case you’re unaware, solid perfumes are back in vogue—and Henry Jacques is leading the charge.
The ultra-luxurious perfumery house wants to up the ante in the world of exquisite fragrances by breathing new life into the ancient art of solid perfume. And in true Henry Jacques fashion, the maison is pushing the boundaries of French haute parfumerie once again with the launch of the all-new Clic-Clac—a sophisticated, modern accessory that houses the brand’s solid perfume.
Available in precious avant-garde materials such as titanium, carbon and gold, the Clic-Clac can hold any of the 50 Les Classiques scents that come in the form of interchangeable solid perfume capsules. The solid perfume, which has a texture that is similar to a balm, thus completes the Henry Jacques trilogy alongside its Essences and Mists.
But there’s more to this new launch than just the revival of solid perfumes in the world of beauty and fragrance. For Henry Jacques chief executive Anne-Lise Cremona, it’s about completing the French house’s “Art of Living” brand by introducing a style of wearing fragrance in a modern and luxurious manner that can be done anywhere.
“After the Essences, the Brumes, a third variations of these 50 Classiques was still missing to complete the Art of Living, one that would allow one to go everywhere with his or her perfume. This is the mark of true modernity for me,” says Cremona in an interview with Tatler. “We have in our archive these incredible balms. This is how the idea of reinventing our precious Les Classiques de HJ collection in a new form that would revolutionise our way of living came to our mind.”