Fashion In Quarantine: Prada & Stella McCartney Level Up Their Instagram Game
Focusing on the importance of culture, creativity and education, Prada's digital series titled Possible Conversations explores fashion, art, architecture, cinema and ideas with experts in these fields. For instance, celebrity stylist Arianne Phillips and actress Olivia Wilde spoke about Hollywood style icons.
Connecting diverse groups of people, Prada will, with each conversation, donate to UNESCO for its Covid-19 relief efforts.
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Chloé has created the Chloé Voices series with uplifting interactions and performances on Instagram Live and Stories. These events gather talents from across different fields to create a dialogue with Chloé with engaging content like live DJ gigs, DIY guides, yoga classes and more. The most recent session was a dialogue between writer Pauline Klein and illustrator Marie-Victoire de Bascher on interpreting words visually.
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Kenzo initiated a weekly Instagram series with content created by its friends and community. Monday Music is when creatives around the world are invited to curate a playlist for the week. Wednesday Workshops feature creative tutorials with artists. Friday's TGIF Live Sets sees musicians and DJs perform live sets while Weekend Conversations features dialogues on a variety of topics.
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Stella McCartney's Stellavision is a channel for its #StellaCommUnity to come together and share the ways they are thriving and surviving in this new reality. From a staircase challenge to a discussion about the notions of exploring family through art, the ultimate goal of Stellavision is to keep creativity alive during quarantine.
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