Jimmy Choo, Eric Haze and Poggy Launch a New Collection
Contemporary design meets sophisticated style in Jimmy Choo’s latest footwear and accessories collection. Sandra Choi, the brand’s creative director, teamed up with artist Eric Haze and style icon Motofumi “Poggy” Kogi to design women’s and men’s shoes, bags and hoodies, which are available for a limited time only.
“We're all experts in our own areas and the three parts really balance out. The project is all about bringing ideas to life while crossing boundaries,” says Sandra Choi, Jimmy Choo’s creative director.
The collection includes pumps, loafers, trainers, a phone case and leather tote bags, all in a sleek black and white colour palette featuring Haze’s signature artwork.
JC / Eric Haze Love 100 white and black artwork printed patent leather pumps (Photo: Jimmy Choo)
JC / Eric Haze Ezra white and black artwork printed patent leather loafers (Photo: Jimmy Choo)
JC / Eric Haze Florent white calf leather and black canvas trainers (Photo: Jimmy Choo)
JC / Eric Haze Shopper tote black and white canvas tote bag with stitched artwork (Photo: Jimmy Choo)
In addition to wearable items, the collection will also include a collectable bear called BE@RBRICK from Japanese company Medicom Toy. The BE@RBRICK x Jimmy Choo/Eric Haze Curated by Poggy has been rendered digitally in an iridescent form, referencing the sparkle at the heart of Jimmy Choo combined with a fragmented star design from Haze.
You can purchase the collection here, and the BE@RBRICK collaboration will also be available on Jimmy Choo’s website from October 16.