If there’s one thing Kim Kardashian West understands, it’s how to create a fabulous figure. The businesswoman is known for wearing super sculpting bodywear that accentuates curves, so much so that she designed her own line of bodywear, Skims, back in 2018.
The brand has since expanded beyond shapewear and includes ultra-soft underwear and plush loungewear, all of which is designed to be worn and styled for all occasions.
And from November 24 onwards, Skims will be now be exclusively available at Hong Kong's Lane Crawford. To celebrate the news, Tatler speaks to Kardashian West about her plans for the future.
When did you realise that bodywear and shapewear was important to your style?
Kim Kardashian West: Shapewear has always been a really important part of styling for me, not only because it helps create a look under clothing, but it also makes me feel confident and comfortable.
What items are your Skims hero pieces? Which item do you think everyone should own?
KKW: Our shapewear is all designed to give you various levels of targeted support, depending on your need. For example, our Sculpting Bodysuit cinches your waist, enhances your butt and smooths your curves all in one, so it’s really a hero item for our customers.
For underwear, I can’t live without our Fits Everybody underwear—it’s buttery soft and stretches to twice it’s size without ever losing shape.