Cover Chanel Cruise 2020, presented in Paris May 2019 (photo: courtesy Chanel)

Chanel creative director Virginie Viard brings the fashion house's 2020 cruise collection to Hong Kong November 6 with a show at the Kai Tak Cruise Terminal at Victoria Harbour.

Chanel's 2020 cruise collection will be shown in Hong Kong this November, according to a report this morning in the South China Morning Post. Chanel creative director Virginie Viard will re-show the collection, which was initially presented in Paris this past May, at the Kai Tak Cruise Terminal in Kowloon Bay on November 6. "We will show the cruise collection in Hong Kong but it won't be same show," Chanel president of fashion Bruno Pavlovsky told the SCMP. Pavlovsky told the newspaper that the brand will present the collection Hong Kong to "reaffirm its commitment to the local market."

The official announcement from Chanel this morning reads:

"CHANEL will present its Cruise 2019/20 collection on November 6th 2019 in Hong Kong. 

First staged in May in the Grand Palais in Paris, the collection is a timeless travel story written by Virginie Viard, where the CHANEL allure and vocabulary take on the theme of a silhouette in motion. The show will be re-imagined in a new setting at Kai Tak Cruise Terminal located in the heart of Hong Kong’s magnificent Victoria Harbour. 

In May 2000, CHANEL became the first luxury fashion House to hold a major catwalk show for its Cruise collection, traditionally destined for an intrepid clientèle travelling to warmer climes. Karl Lagerfeld thus transformed Cruisewear into a collection in its own right, with its own story, its own identity, its own inspiration, quick to nourish desire and brighten the gaze. A collection that embodies travelling in all its forms, real or imaginary, and that landed all over the world. 

Today a cosmopolitan city with a unique East-meets-West heritage, an innovative spirit and a vibrant energy, Hong Kong is the perfect destination for the next stop of the CHANEL Cruise journey."

The Chanel Cruise show in Paris was staged to resemble a train station—with a genteel travel theme threaded throughout. "Trousers dominated the collection, especially wide-leg versions that are said to draw inspiration from workmen’s uniforms," Tatler Singapore editor-in-chief Kissa Castañeda wrote at the time. "The look was juxtaposed with a chain belt or flounced jabot for a womanly twist. An air of femininity also reigned, seen in the poplin bandeau tops fastened with a giant bow over the chest as well as couture-like touches including embroideries of flowers sequined or cut from silk, tulle and rhodoid (which looked especially stunning on the sheath dresses with removable shirt collars). Camellias also played a central role—we spotted them placed onto a bow or delicately on the shoulders."

The Kai Tak Cruise Terminal is a cruise ship port in Hong Kong designed by Foster + Partners—the architectural firm that also designed the Battersea Power Station in London, the Beijing Capital International Airport, and 425 Park Avenue in New York City. Built atop the site of the runway at Hong Kong's iconic former airport, Kai Tak Cruise Terminal accommodates two 360-metre-long ships. 

"The terminal has a generous, rectangular footprint and is arranged over three main levels, encased by a lattice of large white ‘fins’ that allow daylight to filter through to the passenger waiting spaces," Foster + Partners' website explains. "Services are integrated with the structure and the different levels are fused with the surrounding pedestrian walkways. The baggage handling area, customs hall, back office functions and the passenger arrival area are placed at ground level, with the passenger drop-off area on the level above. The second floor incorporates the check-in and waiting areas, as well as a public colonnade, shops and cafes. A pedestrian route starting from the waterfront promenade progresses up through the building and opens onto a large public roof garden, with open and sheltered spaces for informal picnics and outdoor dining, set against the stunning backdrop of the city. The site on the south-western tip of the former runway has unobstructed views of the eastern entrance to the harbour, framing both Hong Kong Island and Kowloon."


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