Cover ‘Barbie’ movie lead Margot Robbie influenced the fashion industry majorly in 2023 (Photo: Getty Images)
‘Barbie’ movie lead Margot Robbie influenced the fashion industry majorly in 2023 (Photo: Getty Images)
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From advocating for a no-make-up look to embracing hyper-feminine pink elements in fashion, these three women have made waves that they will forever define what we obsessed over in 2023
These days, trends come thick and fast on social media, but there’s no doubt that celebrities still have the power to make certain ones go ultra-viral. Some can even boast of turning everything they touch—or promote—into a genuine fashion phenomenon. This year, that was the case for three celebrities who left their mark on the fashion and beauty history books, at least for 2023. Here’s how Beyoncé, Margot Robbie and Pamela Anderson have influenced fashion this past year.
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Margot Robbie as real-life Barbie
Even if you didn’t go to the cinema to see the Barbie movie, which released in July this year, you’ve at least heard of it. It was one of the year’s highest-grossing feature films—and along with it came a never-ending series of pink outfits worn by the film’s leading star Margot Robbie. Not content with showing off her exceptional outfits, including numerous dresses by Chanel (of which she is a brand ambassador) at screenings of the Greta Gerwig-directed comedy, Robbie also shone on the red carpets of multiple fashion events.
From the Oscars, where she caused a sensation in a long black sequinned dress by Armani Privé, to the Met Gala, where she wore a vintage creation by Chanel and the Chanel Cruise 2024 fashion show in Los Angeles, where she stood out in jeans and visible lingerie, Robbie was clearly in the spotlight this year. On TikTok, which has become a true incubator for fashion and beauty trends, the #barbiecore hashtag now boasts over a billion views, and #margotrobbie has tallied almost 14.5 billion views, including 340 million dedicated to the #margotrobbiebarbie hashtag.
Beyoncé’s ‘fashion show’ on the Renaissance World Tour
It wasn’t on a catwalk that the platinum-album-selling American singer made her mark this year, but on stage. On the occasion of her Renaissance World Tour, Queen B treated showgoers to a veritable wardrobe marathon, with hundreds of outfits custom-designed by top fashion designers and couture houses. In total, this series of concerts allowed her to put on no fewer than 56 musical “fashion shows,” a record for the Break My Soul performer, who has more than 319 million followers on Instagram.
Among the multitude of outfits in which Beyoncé appeared on stage were clothes and accessories especially designed by Jean Paul Gaultier, Balmain, Schiaparelli, Mugler, Jacquemus, Marine Serre, Paco Rabanne, Loewe, Alexander McQueen and many others. This sartorial showcase enabled these labels and designers to gain—even more—visibility.
Pamela Anderson goes natural
It’s an image that shouldn’t have caused such a stir—after all, it’s only the picture of a woman sans make-up—but this one picture propelled Pamela Anderson to the top of this year’s beauty trends. And not just any beauty trend, since it’s the “no make-up” trend that the Canadian-American star catapulted into the spotlight, an aesthetic choice that prompted even more questioning of societal beauty norms. This is despite the fact that Pamela Anderson confided to Elle magazine that she abandoned her beauty routine after the death of her make-up artist, Alexis Vogel.
This flash of attention dates back to last autumn, during Paris Fashion Week, where the spring-summer collections 2024 were on show. While Pamela Anderson has been starring in a moving, candid documentary on Netflix since January 2023, she made several appearances without a trace of make-up at the fashion event of the year, causing a sensation in mainstream media and on social networks. And this was no “one shot” move: the actress repeated this tour de force in early December at the Fashion Awards 2023.
An “act of courage and rebellion,” as Jamie Lee Curtis described it on her Instagram account. “The natural beauty revolution has officially begun,” the American actress wrote. A revolution for something that should no longer require a revolution, but one that is helping to shatter a few more of the expectations made of women’s appearances.
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