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Find out how 'blue zones' around the world inspired this eye serum
When it comes to the word 'longevity', what is the first thing you think of? Perhaps a good, healthy diet might come to mind. Using this philosophy, Chanel studied the inhabitants of Greece, Sardinia and Costa Rica—'blue zones', or places where people are known to enjoy long and healthy lives—and observed what they ate and how they lived.
Their discovery culminated in Chanel Blue Serum Eye, an eye serum formulated to target the delicate skin that's prone to signs of ageing and dehydration around the eyes.
Go on a journey with us as we uncover the three special ingredients used in this essential beauty hero.
(Related: The Answer To Longevity Is Hidden In This Eye Serum)
Costa Rica may have a rugged landscape dotted with rainforests, but it is also home to some of the most beautiful beaches in the world. Take in the azure blue skies and go surfing along the coastline of Tamarindo or Santa Teresa (P.S. Chanel Beauty ambassador Gisele Bündchen is rumoured to own a villa here).
Without saying, where there's a great surfing culture, there's bound to be awesome coffee as well. A cuppa Costa Rican joe is known for its mild, slightly acidic taste, and surprisingly, it's anti-ageing properties as well.
Collected by hand, sun-dried and extracted using PolyFractioning, Costa Rican green coffee is one of the main ingredients found in Chanel Blue Serum Eye. This anti-oxidant rich ingredient is said to help to energize and de-congest the eye area.