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Estée Lauder’s Midas touch strikes again with the launch of a new skincare product
When it comes to luxurious skincare with proven results, Estée Lauder has long been a leader. Since its inception in New York in 1946, the company has continued to prove its competitive edge in top-shelf-worthy beauty items rooted in skin-loving innovation and excellence. The brand’s latest skincare product—Re-Nutriv Ultimate Diamond Transformative Brilliance Soft Crème—is the perfect representation of what Estée Lauder does so well: harnessing patented technology and exclusive ingredients to create rigorously tested skincare that aims to emphasise youthful skin.
One topic that comes up in skincare time and time again is: can we slow the signs of ageing? Over the years, with the stresses of life, and external environmental factors such as the sun and pollution, our skin cells are compromised and begin to naturally weaken, affecting the quality of our complexion. Estée Lauder’s Sirtuin Science was developed to target this, drawing on 15 years of research into the skin’s youth and protein networks. Its exclusive SIRTIVITY-LP™ technology, created from 29 patents worldwide and presented at more than 20 scientific conferences to date, is designed to help attain a youthful look.
To reinforce the brand’s authority in skin longevity science, Estée Lauder announced the launch of its first-ever Longevity Collective, a curated group of influential experts and global pioneers. Acting as a brand advisory board, the collective is set to bring the latest insights, research findings and resources to Estée Lauder’s ongoing research, with the aim of encouraging consumers to rethink how they approach skincare and lifestyle.

Above Re-Nutriv Ultimate Diamond Transformative Brilliance Soft Crème (Photo: courtesy of Estée Lauder)

Above The Re-Nutriv Ultimate Diamond range (Photo: courtesy of Estée Lauder)
The crème and accompanying range are also infused with Extra Class black diamond truffles, harvested exclusively for Re-Nutriv in the southwest of France. Re-Nutriv’s Black Diamond Truffle Extract, which is responsibly sourced and 99 per cent naturally derived, is said to help fuel the skin’s vitality.
These innovations help replenish your skin deeply with a satin-soft moisture hit and target the visible signs of ageing in just 14 days. Specifically, six key areas—radiance, translucency, spots, reversal of sallowness, firmness and elasticity.
Packaged in luxurious, diamond-faceted glass cases, the Re-Nutriv Ultimate Diamond range spans six different products. For daily use, morning and night, Estée Lauder suggests layering the Ultimate Diamond Transformative Brilliance Serum with the newly launched Soft Crème to combat skin tone and texture. For indulgent add-on treatments, look to the Ultimate Diamond Transformative Thermal Ritual Massage Mask, which comes complete with a warming stone, or the two-step renewing and purifying Ultimate Diamond Revitalizing Mask Noir, which comes with a custom-crafted brush, inspired by the ancient dry brushing therapy.
Try out the new Re-Nutriv Ultimate Diamond collection for yourself—and face the world as your most radiant, youthful self yet.




