Generations of trust: B P de Silva’s Sunil Amarasuriya reflects on over a century of partnership with HSBC

The 75 year-old further reflects on the similarities between banks and jewellers, highlighting the growing importance of knowing one’s customer. “The world is constantly changing, and even in today’s digital landscape, the basics remain the same; human connections matter,” he notes. “With its rich history, I’m sure that HSBC will continue to value this part of the relationships they have had with so many families around Asia.”

Indeed, HSBC has nurtured its relationship with B P de Silva, transcending traditional banking dynamics to evolve into a multifaceted collaboration. The bank’s tailored financial advice and strategic guidance have been pivotal in supporting B P de Silva’s diversification efforts, ensuring the company remains resilient and adaptable in an ever-changing market. For instance, the bank’s support for Envipure, an environmental engineering company acquired by B P de Silva Holdings, exemplifies how this partnership has facilitated the company’s growth, leading to a profitable sale in 2019.

Another shining example of this evolved partnership was the collaboration between Risis, a subsidiary of B P de Silva Holdings, and the bank for the HSBC Women’s World Championship in 2023. On the suggestion of Wong Kee Joo, CEO of HSBC Singapore, Risis co-created bespoke HSBC Orchid-designed necklaces for the golf tournament’s champion and participants. The awarded jewellery, Amarasuriya says, encapsulated the passion and ingenuity of sportsmanship, “while taking B P de Silva’s century-long relationship with HSBC to new heights.”

On a personal front, Amarasuriya has been a private HSBC Premier client for over 20 years. Just as how he values human connections in his professional life, this belief extends to how he views relationships between banks and clients. “A lot of corporations now just see people as chess pieces; that they are easily replaceable,” he observes. “That is why I tell my children: The greatest and most important thing in managing companies is to build relationships with people who work with you long-term. That's very special but it's also very rare these days.” 

When asked what he believes is the key to a long, meaningful, and successful partnership between banks and clients—be it personal and corporate—Amarasuriya emphasises three factors: open and frank dialogues, prompt mutual updates on developments, and banks’ timely responses to every client’s needs. He appreciates HSBC's ability to consistently meet his evolving requirements, adding “This has been instrumental in fostering trust and confidence to help manage my personal and family finances.”

Amarasuriya’s personal experience with HSBC Premier has been marked by the bank’s proactive approach to wealth management. “The bank has helped to widen my investment choices by continuing to present diversified wealth management products, services, and portfolio options,” he notes. This tailored guidance has enabled Amarasuriya to navigate complex financial decisions while balancing the needs of his family business.