Learners filling their worksheets in a Pragati Camp in Rajasthan (Photo: courtesy of the Ramon Magsaysay Award Foundation)
Cover Learners filling their worksheets in a Pragati Camp in Rajasthan, India (Photo: courtesy of the Ramon Magsaysay Award Foundation)
Learners filling their worksheets in a Pragati Camp in Rajasthan (Photo: courtesy of the Ramon Magsaysay Award Foundation)

In rural India, Educate Girls’ volunteers go door to door, persuading families to send their daughters to school—a mission now honoured with the 2025 Ramon Magsaysay Award

“We don’t send our daughters to school because we know what happens when girls are educated. They wear revealing clothes, they have love marriages, they run away.”

The voice came from a young man who had barged into a village meeting in rural India years ago. Two or three hundred people were gathered, the air heavy with silence as his words landed. Safeena Husain, present that day in the early years of Foundation to Educate Girls Globally—widely known as Educate Girls—felt the weight of his declaration. “I was petrified,” she recalled later. “There were so many people, and I could sense that while others didn’t say it aloud, many were thinking the same.”

Then, from among the crowd, a lady from the village who was with them, Vijaylakshmi, stood and turned to the headmaster. “Sir, you have a daughter. She’s just done her masters and she lives in a city. Does she wear revealing clothes? Did she run away from home?” The headmaster, confronted with the question, rebuked the young man and steered the gathering forward. For Husain, the moment was instructive. Resistance would not be overcome by outsiders lecturing, but by insiders questioning their own. “Change has to come from within,” she stresses. 

Today, the organisation she founded has more than 23,000 local volunteers—Team Balika—who call themselves gender champions and who say, “My village, my problem. I am the solution.”

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Home visits and counselling parents (Photo: courtesy of the Ramon Magsaysay Award Foundation)
Above Home visits and counselling parents (Photo: courtesy of the Ramon Magsaysay Award Foundation)
Home visits and counselling parents (Photo: courtesy of the Ramon Magsaysay Award Foundation)

Educate Girls began in 2007 with a simple mission: find the girls who were out of school, bring them back and ensure they stayed and learned. Nearly two decades later, the organisation has become a movement spanning thousands of villages, reaching millions of children and reshaping the fight against gender inequality in education across India. The model is straightforward. Volunteers go door to door, mobilise neighbourhood meetings and return daily if necessary, negotiating with parents until they relent. Once girls are enrolled, the work of retention begins: remedial education sessions, life skills classes and strengthened school committees to demand toilets, safe boundaries and working infrastructure. 

“We don’t want girls to come into school, not understand what’s happening in class and then say, I’m better off at home,” said Gayatri Nair Lobo, the organisation’s chief executive. The impact is measurable. Educate Girls reports a 90 per cent retention rate in some of the most conservative communities in India.

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Safeena Husain on the field (Photo: courtesy of the Ramon Magsaysay Award Foundation)
Above Safeena Husain on the field (Photo: courtesy of the Ramon Magsaysay Award Foundation)
Safeena Husain on the field (Photo: courtesy of the Ramon Magsaysay Award Foundation)

The roots of this mission go back to Husain’s own life. She once dropped out of school herself, her confidence eroded until her aunt intervened. 

“When everybody else had given up on me, and I had given up on myself, my aunt—like an angel—stepped into my life,” she said. “She gave me a lot of love, motivated me to get back into education and as a direct result of that, I got admission at the London School of Economics, becoming the first person in my family to go overseas for university.” 

That personal rescue became the blueprint. “Today, we have thousands of Team Balika volunteers who are playing the role my aunt played in my life, but across tens of thousands of villages and millions of girls.”

Her path was unlikely. In the mid-1990s, Husain worked in Silicon Valley at an internet start-up attempting to build a 3D web browser. “Obviously, even today we don’t have a 3D web browser,” she said with a laugh. Disillusioned, she pivoted to non-profit work, spending years in community health projects in Ecuador, Mexico, Bolivia, South Africa and India. Those years became a training ground in how to operate in rural, remote and tribal settings. “All of this helped me learn how to work in rural, remote and tribal areas—skills that have been critical for Educate Girls.”

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A community meeting in Rajasthan (Photo: courtesy of the Ramon Magsaysay Award Foundation)
Above A community meeting in Rajasthan (Photo: courtesy of the Ramon Magsaysay Award Foundation)
A community meeting in Rajasthan (Photo: courtesy of the Ramon Magsaysay Award Foundation)

The challenges were never small. Husain described them as the two P’s: poverty and patriarchy. Poverty forced families to keep girls at home for work, chores or sibling care. Patriarchy deprioritised their futures altogether. To counter the first, Educate Girls connects families to social protection schemes; to chip away at the second, it relies on relentless persuasion. 

During the Covid-19 pandemic, Husain herself taught lessons in a tribal woman’s home. “Every morning, I would have to knock on the doors of the adolescent girl and negotiate with her mother. Every day she’d say, ‘Today she can’t come because we have prayers, or she has to fetch water.’ And every day I had to negotiate. That is why you need hyper-local teams who are mission-aligned. For them, their hearts beat for girls’ education.”

It is a slow, generational project. Husain explained: “We actually stay in a village around six to eight years. If you stay that long, you work with 10 cohorts, which is a generation. You’re taking a generational approach to social change.”

Related: Get to know the 3 recipients of the 2025 Ramon Magsaysay Award who are shaping a better society

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Safeena Husain in a classroom at Rajasthan, 2023 (Photo: courtesy of the Ramon Magsaysay Award Foundation)
Above Safeena Husain in a classroom at Rajasthan, 2023 (Photo: courtesy of the Ramon Magsaysay Award Foundation)
Safeena Husain in a classroom at Rajasthan, 2023 (Photo: courtesy of the Ramon Magsaysay Award Foundation)

As the organisation grew—expanding from a few hundred villages to more than 5,000—Husain worried whether scale meant replication or genuine results. That question led to a global first: the Development Impact Bond in education. Instead of conventional funding, Educate Girls was financed based on measurable outcomes in enrolment and learning, independently verified. If they failed, funds would not flow. 

“I was intrigued by pay-for-performance contracts,” Husain said. “If we could pilot it, maybe we could build delivery of results into our DNA.” They surpassed every target. The model has since been adopted more than 200 times worldwide by NGOs and other people in the sector, but its origins trace back to a grassroots team in India.

At the leadership table sits Ujwal Thakar, chairman of Educate Girls, who points out that men must also take responsibility in shifting attitudes. In a society where fathers and brothers often decide the fate of daughters, male allies matter. The movement has always been built on coalitions—government partners, donors, local volunteers, women and men alike. 

“Change and mindset change really needs to come from within the community,” Husain reiterates. “You cannot lecture somebody. You cannot be an outsider coming in and trying to push for it.”

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Home visits to identify out-of-school girls (Photo: courtesy of the Ramon Magsaysay Award Foundation)
Above Home visits to identify out-of-school girls (Photo: courtesy of the Ramon Magsaysay Award Foundation)
Home visits to identify out-of-school girls (Photo: courtesy of the Ramon Magsaysay Award Foundation)

In August 2025, the Ramon Magsaysay Foundation announced Educate Girls as one of its laureates. The citation praised its “commitment to addressing cultural stereotyping through the education of girls and young women, liberating them from the bondage of illiteracy and infusing them with skills, courage and agency to achieve their full human potential.” For Husain, the award was a moment to look back as much as forward. 

“When the announcement was made, I was in tears, because the entire 18-year journey completely flashed before my eyes,” she said. “It’s been the hard work of tens of thousands of volunteers on the ground, our government partnerships, our supporters, our team members—everyone who has worked for one mission and one mission alone, and that is to find girls who are not in school, bring them back, make sure they are staying and learning and able to achieve their dreams.”

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School enrolment (Photo: courtesy of the Ramon Magsaysay Award Foundation)
Above School enrolment (Photo: courtesy of the Ramon Magsaysay Award Foundation)
School enrolment (Photo: courtesy of the Ramon Magsaysay Award Foundation)

Her hope now is that the recognition becomes a tailwind for the future. India still has millions of girls out of school, each one a deferred life. The obstacles remain, but the model (persistent, generational) has shown results. Husain remembers that her own life turned because one woman refused to give up on her. Educate Girls has turned that act of faith into a movement, multiplied across tens of thousands of villages.

“We are very grateful for the recognition,” she said. “But most of all, thank you for shining a light on girls’ education, and on the courage and grit of our girls who, after interruptions of years, sometimes come back to complete their education and fulfil their dreams.”

The courage lies in those choices: a girl who decides to return after years away, a mother who says yes after months of persuasion, a volunteer who knocks on the same door every morning until it finally opens. Educate Girls has built a movement out of such choices, one that has turned quiet acts of persistence into the collective push for generational change.

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Angela Nicole Guiral
Digital Editor, Tatler Philippines
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Angela Nicole Regis Guiral is the assistant digital editor of Tatler Philippines. She studied journalism and has since written features that look closely at how culture, lifestyle and social impact converge, while occasionally wandering into the worlds of style and travel.