What is Urban WallStreet's value proposition?
The whole idea behind Urban WallStreet is to manage a collector's risk by facilitating buying, selling and trading of products. All products listed are put through multiple layers of inspection for their authenticity before they are viewable by the public.

During the inspection process, we ensure that the product is in good condition and packaged properly. Once we can confirm its authenticity, we send it over to the buyer and approve the payment made to the seller. Currently, we are not charging users a transaction fee for using the platform. We want to make the process as friendly as possible and build a critical mass of users before we take any sort of commission.

What is the biggest obstacle you face with the business and how are you overcoming it?
Finding the tipping point for the business and achieving critical mass has been a challenge. The question we ask ourselves is how do we target the masses while promoting streetwear and sneakers as premium collectable items. That being said, one way around this conundrum is to focus on offering our users a great customer experience. Once we are able to do that, it doesn't matter how difficult the process is, we will be able to gain a foothold in our market.

What is next for Urban WallStreet? 
We want our platform to be every collector's go-to destination to buy, sell and trade authentic streetwear and sneakers. It is still too early to tell, but if this business model proves successful, we may look at expanding our presence to other markets in Southeast Asia. We are confident that we are in a good position as there are no other competitors in the region pursuing a similar business model, so we should be able to leverage our strong reseller network and attract more users to list on our platform.

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