The Iris: Your Escape festival is unlike any other in Hong Kong. Its founders tell Generation T why they turned their backs on the club scene to build an event with purpose at its core
In some ways, this weekend will be like any other on Central Harbourfront. Thousands of Hongkongers, most in their 20s, will descend on the waterside location for a weekend-long festival. They’ll cut loose and try to forget about the stresses of work.
But that’s pretty much where the similarities end. Iris: Your Escape is a festival unlike any other in the city.
While the majority of the outdoor venue’s weekend tenants celebrate indulgence in one form or another—be it food, alcohol, or even sex—Iris focuses on health, enriching yourself; finding balance. To put it in one, much overused, word: wellness.
“Iris is a community-based festival,” explains Charlz Ng, one of three co-founders of Iris and CEO of Hybrid Group, the festival’s parent organisation. “It’s a weekend to connect like-minded people through different activities around health and wellness,” he tells Generation T, sat on the grass under the shade of a tree in Tamar Park, adjacent to the festival’s location.