Alternative Protein Report: Exploring The Asian Appetite
Recent breakthroughs in plant-based proteins, coupled with increasing awareness and interest in environmental issues, has led to rapid growth in demand for alternative proteins worldwide. This report from Credit Suisse asks: what are the potential environmental benefits, and is Asia ready?
Alternative proteins have the potential to address rising environmental, health and animal welfare concerns. These food innovators claim to require fewer resources, land and water, to deliver a comparable culinary experience to farmed meat, while providing similar nutritional value.
In order for the potential to be realised, alternative proteins will need to satiate the demand where the hunger for meat is strongest. In other words, it will need to whet the appetites of the Asian consumer.
This Credit Suisse report explores the variety of alternative proteins and seeks to quantify the potential land that can be saved if the world adopts alternative proteins in place of meat.