What is sustainable investing and where do you start? In this Wealth With Sophia column, Christine Yu explains the different aspects of sustainable investing and how you can invest without sacrificing profit for purpose
Picture this: your portfolio is growing…and those investments you’ve made are contributing to a carbon-free future, a gender equal world, less poverty, access to education for all, racial justice and just about every social and environmental good you can think of. Does this appeal to you? You aren’t alone. In fact, women are twice as likely to invest with ESG factors in mind, and 74 percent of women are interested in increasing sustainable investments in their portfolios. Indeed, it was the whole idea of sustainable investing that deepened my own wealth creation journey and turned out to be the key to my own investing life. So, what is sustainable investing and how do you get started?
Sustainable investing 101
You may have heard the terms sustainable investing, ESG and impact investing. What exactly do they mean?
Sustainable investing is an investing style that combines traditional investing methods with a focus on achieving better long-term social and environmental outcomes in the world. Investing with an ESG and impact investing lens are just two sustainable investing methods.
ESG stands for Environmental, Social and Governance. These three factors are used by investors as a means to select companies or funds for inclusion in their portfolios that best align with their environmental, social and governance beliefs.
Impact investing on the other hand is a more direct approach. It’s an investing style that is about purposefully wanting to create positive impact alongside generating a financial return.
The myth of sustainable investing
You’re ready to invest with purpose, but what about the profit? You’ve likely heard that sustainable investing means you are sacrificing returns. That could not be further from the truth.
The reality is that you have many choices when it comes to investing sustainably. It starts with understanding what impact you want to create, and what returns you would like to receive. For example, do you want to invest in companies listed on the stock exchange that have gender-inclusive policies? There are ESG funds which cater to that. Or do you want to invest in a fund that invests directly in women-founded businesses? There are venture capital funds that adopt a “gender-lens” when it comes to investing (which means using gender as a means of selecting the universe of possible investments). Gone are the days where investing sustainably was only about getting your money back. There’s a sustainable investment product out there to fit your impact goals and return expectations.