Cover Rose Foundation founder and Front & Female Award 2023 winner Prof Dr Yin Ling Woo tells Tatler Malaysia what this healthcare award means for the foundation (Photo: Daniel Adams)

Rose Foundation founder and Front & Female Award 2023 winner Prof Dr Yin Ling Woo shares what this healthcare award means for the foundation and its mission to make Malaysia a cervical cancer-free nation

The Univants of Healthcare Excellence Award is a global awards programme created by US-based healthcare brand Abbott Laboratories in partnership with leading healthcare organisations like the International Federation of Clinical Chemistry and Laboratory Medicine, The European Health Management Association, the American Association for Clinical Chemistry and several others. The award represents the shared goal of all these various prestigious institutions to inspire and celebrate healthcare excellence. 

Past winners in its hall of fame include the UK's Croydon University Hospital–whose multidisciplinary care team decreased mortality in HIV patients from 23 per cent to 0 per cent over an 18-month period in its emergency department through opt-out HIV testing–as well as Prisma Health Greenville Memorial Hospital, for its efforts to introduce initiatives identifying heart failure patients earlier, while improving access to and utilisation of limited resources.     

On June 26, 2023, the top 3 winners of the 2022 Univants of Healthcare Excellence Award were announced. Among the distinguished recipients, one organisation stood out by securing this coveted accolade, representing a notable departure from the traditional selection of hospitals and healthcare centres that had historically been recognised for their exceptional achievements in previous years.

Tatler Asia
Above Rose Foundation CEO Choo Yit Lee, Operations director Yam Mun Li, Rose Foundation trustee Professor Marion Saville, Rose Foundation founder Prof Dr. Woo Yin Ling and Rose Foundation chairman Professor Dato’ Dr. Adeeba Kamarulzaman

That organisation was Malaysia's own Rose Foundation, a charitable foundation and a joint venture between the University of Malaya and the Australian Centre for the Prevention of Cervical Cancer.

The first Asian healthcare foundation to receive this award, Rose Foundation has been praised for its groundbreaking initiative called Programme Rose, a cervical screening program that uses Human Papillomavirus (HPV) self-sampling instead of the conventional pap smear. The programme tackles the barriers preventing women from undergoing cervical cancer screening, giving them the choice of using a quick, painless and effective self-swab test. The foundation also works with various NGOs to conduct mobile screenings, especially in rural areas that lack access. The tests are processed at Rose Foundation's own laboratory which provides a centralised cervical screening service using HPV testing, and the results are delivered straight to the women's mobile phones via SMS or WhatsApp. Women who test positive for HPV (a major cause of cervical cancer) are then connected to the nearest tertiary hospital for treatment.

"The award validates what Rose Foundation works towards, which is to innovate and look at women-centred healthcare solutions," says Prof Dr Yin Ling Woo, founder and trustee of the foundation. "The award looks at several aspects, from cost-effectiveness of treatments, how it saves time, saves lives, makes things more efficient or makes healthcare intervention more accessible. In our case, it looked at the impact on our patients. 

"You have to remember that the women we screen aren't patients yet. They are women whom we hope to prevent from developing cancer. We have screened 23,000 women, and we know from the numbers that 7 per cent will have an abnormal screening. In our foundation, 91 per cent of women who have had an abnormal screening test are followed up in a hospital."  

Woo, who is professor of Obstetrics and Gynaecology at the University of Malaya and a consultant gynaecological oncologist at the University Malaya Medical Centre, was also awarded the 2023 Rachel Pearline Award in April this year, in recognition of her global contribution to cancer research and practice in low-and middle income countries. Woo is also the clinical lead for the World Ovarian Cancer Coalition's Every Woman Study (EWS-LMIC), an initiative to identify challenges and opportunities to improve the survival rate and quality of life for women suffering from ovarian cancer.

A firm proponent of bridging the gap between research, healthcare, public awareness and improved outcomes, Woo and the team at Rose Foundation have been lauded in particular for creating programmes relevant for a Malaysian setting. 

"Through networking with many healthcare professionals from lower to middle-income settings, we've come to realise that we need to solve our own problems," she says. "We cannot take a solution from a high income setting and just plonk it into this part of the world. Our needs are very different. The understanding and expectations of healthcare here are also extremely different compared to high income nations with the world's top hospitals. The questions we should ask is how do we provide the best possible care in our ecosystem?"   

A shining example of incredible results from a small but powerful team (Rose Programme's core team numbers just 12 individuals), Rose Foundation has certainly gone above and beyond to put Malaysia on the map in bringing an end to cervical cancer. 

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