Co-founder and CTO, Klean
For getting people to recycle by rewarding them for it
One of the biggest challenges in recycling plastic is changing the public’s perspective to recognise its value, prompting Syed Zain Almohdzar to co-found recycling platform Klean. It operates AI-driven reverse vending machines and a rewards-based app that gives consumers everyday perks for recycling empty plastic bottles and aluminium cans. It even has a partnership with Resorts World Genting, offering a free theme park ride in exchange for five plastic bottles.