Jenny Yeh may not originally come from the architecture industry, but she has developed a deep understanding of architecture since venturing into construction. Upon taking over Winsing Construction Group, Yeh was involved in all aspects of the business, from construction to sales and design. She cultivated more knowledge through books and travel, with the goal of art with more people through built spaces.

The eldest daughter of the Winsing Development Company chairman, Yeh founded the Winsing Arts Foundation in 2018 to promote urban aesthetics, art and culture. The foundation actively sponsors Taiwanese performing groups and visual artists to help promote them internationally. The following year she opened the Winsing Art Place, a non-profit space with an architectural and design bookstore, a café and an atelier to show her personal collection and other pieces on loan from private collectors. The thought-provoking exhibits have featured sculptures and installations by the American artist Doug Aitken, the Korean artist Haegue Yang and the Vietnamese-Danish artist Danh Vo.

Yeh belongs to a new generation of art collectors who have moved away from traditional Chinese art and famous modern masters from the West, instead championing contemporary and conceptual art from Taiwan and beyond. She developed her taste and love for art growing up in New York and is devoted to learning more about contemporary artists who use their art to explore social issues. She actively collaborates with internationally renowned architectural designers in turning every construction project into a piece of urban art, and makes residents feel that architecture, art, and life are inseparable while improving their quality of life.