Raymond is the co-founder of consultancy firm Milk Man Marketing, which specialises in indirect marketing with a focus on branded content. The group has cooked up several bespoke projects that have turned heads for their out-of-the-box, on-trend, underground appeal, including the #OurFutureIsHere campaign to launch Uniqlo’s largest flagship store in Southeast Asia. Before establishing the company he was a seasoned journalist who founded digital culture brand CNN Philippines Life.