Pamela Chng

Pamela Chng is the founder and CEO of Bettr Group, a social enterprise that uses coffee to create opportunities for marginalised communities. Since 2011, Chng's work has empowered over 15,000 individuals by integrating coffee expertise with personal development. She believes that “real impact is deeply human” and has proved that “profit and purpose can reinforce each other, not compete”.

Chng’s work focuses on giving women “the tools and belief to rewrite their stories”, creating a powerful ripple effect of positive change.

“When a woman finds her voice, she doesn’t just change her own path—she changes her children’s, her community’s and sometimes even an entire industry,” says Chng. “The result is measurable and deeply human: women breaking cycles of poverty, becoming role models for their daughters, and proving that when one woman rises, entire communities rise with her.”

Chng received the Social Impact Award at the inaugural Front & Female Awards Singapore.