Originally trained as a graphic designer, the Jakarta based Olivia started her blog in 2013 because it was hard to look for fashion inspiration in Indonesia back then. Rising from bootstrapping her blog during the first year, she now has over 279.7k Instagram followers and 83.3k Youtube subscribers. Through her various social media channels, her team of five regularly creates real-time content about her life events, travel tips and fashion inspirations. Her social media presence, along with her passion for fashion, encouraged her to launch her own label in 2016, named Calla Atelier after the Calla lilies. The label delivers the “strong feminine aesthetic” that drew people towards Olivia in the first place. Moving forward, she wishes to expand her brand overseas, and to motivate people to seek inner confidence and express themselves through fashion. Olivia’s work ethic led to her being selected as an ambassador for Louis Vuitton and Unicef’s charity program, Make a Promise, in January 2017.