What started as a mission to demystify insurance for pet owners has seen Michelle Chin turn Oyen into Malaysia’s leading digital-first pet insurance provider, delivering over RM350 million (about US$81.5 million) in coverage. Michelle drives Oyen’s expansion across Southeast Asia, championing transparency, education and innovation. By building trust and reshaping how insurance is delivered, she is setting new standards for pet owners and businesses in a rapidly evolving market.

Impacted Industries