Julius Tan

Co-founder and chief strategy officer, Electrify


For bringing transparency, liquidity and efficiency to the power market

Credit Suisse

As the electricity market in Singapore liberalised, Julius and co-founder Martin Lim saw an opportunity in 2017 for their electricity retail marketplace Electrify. The startup hands power to consumers, allowing them to compare electricity prices from multiple vendors and sign customised contracts that can lead to savings. Last year Electrify raised US$30m in funding to develop its peer-to-peer trading platform Synergy, which allows consumers to trade their excess energy with each other.



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