Jeremy Lin's return to Taiwan to play in the P.League+ has made waves in the Taiwanese basketball scene. In 2023 the New Taipei Kings successfully recruited Lin, teaming up with his brother Joseph Lin to form the dynamic Lin Brothers duo, causing considerable excitement among Taiwanese fans. In returning to Taiwan, Lin believes that his impact goes beyond generating impressive statistics and ticket sales; it’s about bringing joy and hope to his fans. His focus now isn’t just on pursuing excellence on the court—now he also emphasises the value of teamwork, and hopes to impart this value to the younger generation.

Jeremy Lin's influence extends beyond the realm of basketball. As the founder of JLIN LLC and the Jeremy Lin Foundation, Lin seeks to create meaningful impact on a broader scale. JLIN LLC operates with a multifaceted mission, encompassing charitable activities, impact investing, personal branding, and storytelling. Lin envisions the company as a bridge connecting Asia and the United States, creating a shared space for Asian Americans and providing a sense of home.