Jenn Low is the managing director of Wanderlust + Co, an independent jewellery brand that has achieved international acclaim. The brand has a presence in nearly 30 countries and is stocked across 400 retailers across the globe. Their jewellery has been worn by notable celebrities including Gigi Hadid, Selena Gomez, Jessica Alba and Kendall Jenner.

The Seremban-born entrepreneur envisioned a brand that would offer jewellery lovers the look of luxury while keeping it affordable. The enterprising Low founded Wanderlust + Co in 2010 from her apartment in Melbourne, Australia while she was still studying. She recognised there was an opportunity as they weren’t any digital jewellery brands that offered on-trend designs yet remain affordable.

From then on Wanderlust + Co has been focused on creating designer-looking jewellery pieces that pleased its community of brand fans, who they call #WCOgirlgang. Now, Low leads the Wanderlust + Co team, all of whom are female, from their headquarters in Kuala Lumpur. She has grown her business from strength to strength with her website sales and traffic growing six times in early 2017 and their wholesale business growing at a rate of four times per year. In 2018, Wanderlust + Co partnered with Luxasia, a leading retail company, marking the brand’s entry to the Southeast Asian market.

Besides focusing on her jewellery brand, Low is a big advocate for female empowerment and is a philanthropist. Her brand closely works with organisations like Women for Women International in supporting female survivors of war, helping to equip ladies with valuable life skills. More recently Low initiated Project Happy Bags as a way to give back to children from families struggling with the Covid-19 pandemic.