Insider, co-founded by CEO Hande Çilingir, helps companies deliver granular, data-driven marketing strategies that provide customers with hyperpersonalised service. Its clients include Uniqlo, CNN, Puma, Unilever and L’Oréal. The company raised US$121 million in Series D funding in 2022 from investors including QIA, Sequoia, Riverwood Capital, 212 and Wamda Capital at a valuation of US$1.22 billion.