Cheng Ye founded professional event planning office Lepouvoir in Shanghai, Beijing and Hong Kong in 2003 and Group Plus in 2016 and has maintained long-term relationships with such well-known brands as Louis Vuitton, Gucci and Hermès. Ye has also worked in the fields of design, fashion, music, space and media and often wows with his creative cross-boundary projects. In 2016 Ye set up the children’s fund Little Artist, to provide art enlightenment and education to left-behind children. Additionally Ye succeeded in sailing the first WeMedia advertising boat in Shanghai, Qingdao and Sanya.