Founder and CEO, Loob Holding
The entrepreneur growing a Malaysian beverage brand with global ambitions
Bryan Loo is the founder and CEO of Loob Holding, the group behind Tealive, one of Southeast Asia’s most successful homegrown beverage brands. Under his leadership, Tealive has expanded to more than 1,000 outlets across Asia, Europe and Australia, while Loob Holding has grown into a multi-brand portfolio that includes Bask Bear Coffee, WonderBrew Kombucha and SodaXpress. A recent milestone came in 2025 when Tealive entered the United Arab Emirates through a partnership with a Dubai-based operator, marking another step in its international growth. Loo has also championed sustainability initiatives across the business, from reducing single-use plastics to strengthening local sourcing.
“Life has its ups and downs and remaining humble gets us through whatever life serves.”
Photos and Videos
Impacted Industries
Food & Beverage
Awards
2014: Brand Laureate SMEs Brand Leadership Award
2013: Entrepreneur of the Year—Ernst & Young
Did You Know?
Bryan Loo has a deep passion for collecting art and is building an art gallery in his house.
Credits

