Boran Jing is one of the most successful style icons among the stars of the Chinese entertainment industry. He made his debut when he became the champion on the talent show My Hero in 2007, parlaying that victory into a movie career. He starred in a series of films and dramas, including box-office hits Monster Hunt (2015), Time Raiders (2016), and Us and Them (2018).

Jing is known for his extraordinary fashion sense, and is favoured by both brands and young audiences. He is currently a Uniqlo global spokesmodel, Shiseido brand spokesmodel, and Chanel brand ambassador. Boran Jing works closely with luxury brands like Loewe and Bottega Veneta and has appeared on the cover of major fashion magazines like Elle and T Magazine.