Founder and CEO, Edamama
For empowering parents with the best parenting essentials
When Bela Gupta D’Souza launched Edamama in 2020, she knew the pain points that parents face all too well, having two children of her own. With an abundance of new products in an already cluttered parenting space, Edamama cuts through the noise to provide parents with vetted services, products and content that give their child the best. It now works with more than 1,000 brands.