Anuwat Wichiennarat

As one of the key figures who sparked the resurgence of T-pop, Anuwat Wichiennarat, Founder and CEO of 4NOLOGUE, played a pivotal role in shaping the first generation of Thai idols who are not only accepted locally but also meet international standards. Armed with a deep understanding of the idol industry and the entertainment business in South Korea, he recognised the opportunity for the Thai music industry to achieve the same heights. The goal is to push the boundaries of the Thai music industry, and transform it into a soft power, another cultural weapon for Thailand on the international stage.