Aida Zunaidi

Co-founder and CEO, Ibupreneur

Tatler Asia

For helping mothers achieve financial independence

With a name that incorporates the Malay word for “mother”, social enterprise Ibupreneur helps mothers gain control of their economic destinies. It was started by Aida Zunaidi and Wong Wei Qi to help vulnerable single, underprivileged and retired mothers use their cooking skills to become financially independent. Its Ibupreneur Academy platforms train them in digital marketing, financial management and sales. Ibupreneur Academy graduates’ average household income increased from RM1,605 to over RM4,000 after completing its online and offline programmes.

Impacted Industries


  • Social Entrepreneurship