Mike Lin

Founder and CEO, awoo Intelligence

 

A Taiwanese Martech prodigy who successfully conquers Japan

Mike Lin is a prominent serial entrepreneur in Taiwan, with a deep-rooted presence in the industry for over 20 years. He started his journey in community operations, focusing on understanding search engines and striving to create excellent customer experiences. With profound industry knowledge, he excels in identifying pain points in brand marketing and operations.

Mike Lin has been a driving force behind the development of Taiwan's first OMO (Online Merge Offline) marketing automation platform using AI technology. This platform aims to bring valuable traffic to businesses, continuously optimize conversion rates, and enhance customer lifetime value. He has served hundreds of well-known enterprises, securing over 150 million NTD in investment from Silicon Valley, and successfully entered the Japanese market with plans for an IPO.

In an era of rapid industry transformation, "Creating value for customers" has always been the mission of awoo Intelligence. The company continues to expand significantly in the two major markets of Taiwan and Japan. Notably, the total number of customers in Japan has tripled within 8 months, securing major clients such as L'Occitane, KOSE Sekkisei, and Suntory.

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