A refreshing group of executives from these office K-dramas prove that kindness can be just as attractive as arrogance (Photo: IMDB)
Cover A refreshing group of executives from these office K-dramas prove that kindness can be just as attractive as arrogance (Photo: IMDB)
A refreshing group of executives from these office K-dramas prove that kindness can be just as attractive as arrogance (Photo: IMDB)

For years, Korean shows convinced us that the ideal boss was a handsome chaebol heir with anger issues and a tragic childhood. Fortunately, a new generation of office K-dramas has begun pushing back

The arrogant CEO used to be tolerated. After all, with good looks, immense wealth and aura, hubris seems like a tolerable con.  

For an entire era of office K-dramas, romance seemed contractually obligated to begin with a man (or, sometimes, a woman) who owned a company, a building or occasionally an entire conglomerate. He was rich, emotionally unavailable, fashionably overdressed and somehow incapable of ordering coffee without insulting three employees in the process.

Audiences loved it—until they didn’t.

As workplace dramas evolved, viewers became less interested in watching powerful men learn basic human decency and more interested in seeing adults who already possessed it. Finally, fiction caught up with fact: competence became attractive. Respect became attractive. Managers who remembered their employees’ names suddenly became attractive.

The result is a surprisingly satisfying subgenre of office K-dramas that quietly dismantle one of television’s most persistent romantic clichés. Some replace the CEO entirely. Others feature bosses who are actually good at their jobs. A few go even further and ask a radical question: what if two colleagues simply treated each other with basic decency?

Turns out that can be every bit as swoon-worthy as a private helicopter.

In case you missed it: 9 K-drama bosses who made work look interesting

Kang Ji-yoon (‘Love Scout’, 2025)

Above The head of a successful executive search firm learns to balance relentless ambition with the possibility of genuine connection

The CEO trait: ambitious leadership without emotional detachment

If male CEOs have historically cornered the market on workplace power fantasies, Kang Ji-yoon (Han Ji-min) offers a welcome alternative.

She is demanding, highly driven and uncompromising when it comes to professional standards. Yet the drama never confuses competence with cruelty. Ji-yoon’s authority stems from expertise, preparation and hard work rather than intimidation. She does not need to sacrifice empathy to lead effectively. The series recognises that ambition and humanity are not opposing forces.

In lesser workplace K-dramas, a character like Ji-yoon might be forced into a storyline about becoming “softer”. Love Scout wisely understands that she is already complete. She modernises the executive archetype by proving that strength does not require emotional distance.

Han Ji-pyeong (‘Start-Up’, 2020)

Above Aspiring entrepreneurs chase success in Korea’s start-up industry while navigating ambition, innovation and complicated relationships

The executive trait: a venture capitalist who actually acts like a mentor

Few executives in office K-dramas have inspired as much audience devotion as Han Ji-pyeong (Kim Seon-ho).

As a successful investor, he occupies a position that could easily have made him cynical, arrogant or dismissive. Instead, he becomes the series’ emotional anchor. His criticism is often blunt, but it comes from experience rather than superiority.

What separates Ji-pyeong from many fictional executives is his willingness to invest in people rather than merely evaluate them. He offers guidance, encouragement and hard-earned wisdom to younger entrepreneurs struggling to find their footing. Even viewers who disagreed about the drama’s romantic endgame generally agreed on one thing: Ji-pyeong felt like an adult.

Ryan Gold (‘Her Private Life’, 2019)

Above A talented art curator hides her secret life as a K-pop fangirl from her museum director—until he discovers the truth

The CEO trait: the intimidating boss who turns out to be shockingly reasonable

Ryan Gold (Kim Jae-wook) initially appears to be cut from familiar cloth. As the new museum director, he arrives with a reputation for perfectionism and intimidating standards. The set-up practically screams workplace conflict.

Then something unexpected happens.

Ryan listens.

He apologises when necessary. He respects boundaries. He communicates clearly. Rather than punishing Sung Deok-mi (Park Min-young) for her fangirl hobby, he gradually comes to understand and appreciate it. The series consistently subverts expectations by refusing to turn him into a controlling authority figure. He remains demanding because he cares deeply about art, not because he enjoys exerting power over people.

Ryan may be one of the greatest fake-outs in workplace-romance history.

Yoo Eun-ho (‘Love Scout’, 2025)

Above A successful headhunting CEO finds her carefully structured life disrupted by a capable single father who joins her company

The executive trait: emotional intelligence elevated to an art form

Technically, Yoo Eun-ho (Lee Jun-hyuk) is not the CEO—he is her highly competent executive secretary. That’s exactly what makes him such an effective entry on this list.

For decades, workplace romances centred on powerful men and less powerful women. Love Scout flips the dynamic. Kang Ji-yoon (Han Ji-min) is the accomplished executive. Eun-ho enters the story not as a dominant authority figure but as a confident, emotionally secure professional.

The drama’s appeal comes from how comfortable he is with that arrangement.

He does not need to outshine the CEO. He does not feel threatened by her success. He does not treat emotional maturity as a weakness. Instead, he brings stability, empathy and communication skills that feel almost revolutionary by K-drama standards.

Cha Eun-ho (‘Romance Is a Bonus Book’, 2019)

Above A former advertising star rebuilding her career finds support from her longtime friend, a bestselling author and publishing executive

The CEO trait: the publishing executive who actively wants everyone around him to succeed

The publishing world of Romance Is a Bonus Book feels refreshingly free of the power games that dominate many workplace romances.

At its core is Cha Eun-ho (Lee Jong-suk), an accomplished editor and publishing executive who somehow remains one of the most emotionally mature men in K-drama history. Rather than using his status to control situations, he spends much of the series helping Kang Dan-i reclaim her professional confidence after years away from the workforce. His kindness is not portrayed as exceptional. It is simply part of who he is.

What makes Eun-ho particularly refreshing is that he never views Dan-i’s career ambitions as competition. He understands her talent, celebrates her achievements and consistently creates space for her to grow.

In a genre filled with executives who believe affection is best expressed through possessiveness, Eun-ho demonstrates that support can be far more romantic.

Gu Won (‘King the Land’, 2023)

Above A luxury hotel heir falls for an employee whose trademark smile hides years of professional frustration

The CEO trait: a chaebol heir who somehow skipped the arrogance stage entirely

Few characters have ever looked more destined to become a classic K-drama tyrant than Gu Won (Lee Jun-ho).

He is the heir to a luxury hotel empire. He wears immaculate suits. He spends much of the series looking as though he was born inside a penthouse suite. On paper, he should be exhausting.

Instead, he turns out to be surprisingly sweet.

Unlike many chaebol heirs, Gu Won’s struggle is not learning empathy. He already possesses plenty of it. His awkwardness stems from emotional isolation rather than entitlement, and once he develops feelings for Cheon Sa-rang (Lim Yoona), he becomes one of the most supportive romantic leads in recent workplace television.

The drama deliberately avoids the fantasy of a powerful man “rescuing” an ordinary employee. What makes their relationship work is how much he admires her professionalism and warmth.

See more: 10 most powerful chaebol families in K-dramas

Kang Tae-moo (‘Business Proposal’, 2022)

Above A food researcher accidentally goes on a blind date pretending to be her friend and discovers her date is the CEO of her company

The CEO trait: efficient, direct and refreshingly free of emotional games

At first glance, Kang Tae-moo (Ahn Hyo-seop) appears to be assembled entirely from the traditional CEO playbook. He is wealthy, intimidatingly successful and runs a major corporation before most people have finished their morning coffee. The set-up practically dares viewers to expect another arrogant executive romance.

Instead, Business Proposal turns that expectation into a joke.

Tae-moo’s defining characteristic is not arrogance but efficiency. Once he realises he likes Shin Ha-ri (Kim Se-jeong), he does not spend episodes creating misunderstandings or manufacturing emotional tests. He pursues her with the same focus he brings to running a company. The comedy comes from how straightforward he is compared to the elaborate deceptions unfolding around him.

Perhaps most importantly, he never feels threatened by Ha-ri’s competence. He respects her work, trusts her judgment and treats her as a partner rather than a project. He behaves less like a fantasy CEO and more like a highly organised adult with excellent time-management skills.

Yoon Se-ri (‘Crash Landing on You’, 2019–2020)

Above A South Korean businesswoman accidentally paraglides into North Korea and falls in love with a stoic army officer who helps her survive

The CEO trait:chaebol heiress whose real power has nothing to do with corporate authority

Yoon Se-ri (Son Ye-jin) is one of K-drama’s most quietly radical CEO figures—not because she is domineering, but because she is not.

At the start of Crash Landing on You, she exists firmly within the familiar architecture of chaebol privilege: luxury branding, corporate succession tension and family politics. But the moment she is displaced into North Korea, all of that institutional power collapses instantly.

What remains is far more interesting.

Stripped of money, corporate infrastructure and social status, Se-ri survives not through authority, but through adaptability, emotional intelligence and sheer psychological resilience. She negotiates danger, builds alliances and slowly earns trust in a world where her title means nothing.

Her relationship with Ri Jeong-hyeok (Hyun Bin) is built on mutual protection rather than hierarchy. He saves her physically; she helps him emotionally reorient in a world beyond duty.

Hong Hae-in (‘Queen of Tears’, 2024)

Above A chaebol heiress and her husband navigate a collapsing marriage just as illness and corporate power struggles threaten to upend both their lives

The CEO trait: a hyper-controlled chaebol CEO whose emotional distance is revealed to be survival, not superiority

Hong Hae-in (Kim Ji-won) initially looks like the final evolution of the cold CEO archetype. She is precise. Controlled. Intimidatingly composed. She runs her department store with an efficiency that borders on emotional detachment, embodying everything earlier K-drama CEOs were designed to romanticise or fear.

But Queen of Tears slowly dismantles that image.

Her authority is not rooted in arrogance, but in endurance. Beneath the polished exterior is a woman shaped by family expectation, grief and a lifetime of emotional containment. The drama’s real tension is not whether she will lose power—but whether she can finally afford to be vulnerable without collapsing the structure she has built around herself.

Female CEOs are often treated differently in office K-dramas, but we love how Hae-in reframes the archetype as emotional discipline under pressure, not a personality flaw.

Topics

Sasha Mariposa
Contributing Writer, Tatler Asia
Tatler Asia
Sasha Mariposa

Sasha Lim Uy Mariposa is a lifestyle journalist who is known for her food writing. Based in Manila and currently a marketing content specialist, she still dabbles in entertainment, beauty and dining coverage. She was the former managing editor of Esquire Philippines and was the food editor at SPOT.ph. She also edited several best-selling books about food.

She now writes for the different Tatler Asia markets as a contributing writer for T-Labs.