After spending a lot of time at home this year, you may very well be considering changing up your interior. And there's a multitude of styles for you to choose from -- art deco, vintage, Scandinavian -- but it's the Japandi aesthetics that is increasingly popular on Pinterest. So what exactly is it?
This exotic-sounding style is a growing trend among design buffs who use the social network Pinterest, especially those living in Sweden, Germany and Spain. Pinterest has even included it in its list of growing trends for the year 2021.
But Japandi style is not exactly an emerging trend. The term for this hybrid trend's name is created from a merging of the words Japan and Scandinavian, two territories each with significant design authority, situated 7000 km apart. This trend draws on the ubiquitous Scandinavian style with warm and cocooning elements and pairs it with wabi-sabi. This Japanese aesthetic concept, adopted notably by Kim Kardashian and Kanye West in their Californian villa, advocates "the beauty of things imperfect, impermanent, and incomplete."
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While uniting these two approaches may seem surprising, Japandi is aligned with minimalism, and invites us to get rid of the unnecessary to adopt a more authentic and relaxing interior. Forget about paintings and pictures on your walls, arty lamps and any other colorful ornament that you tend to accumulate in your interior. Favor streamlined furniture and a minimal number of objects like vases and candles. The keyword for the Japandi aesthetics is sobriety.