Cover A welcoming entrance to Fendi Casa Singapore
A welcoming entrance to Fendi Casa Singapore
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Exquisite furniture meets elegant crowd at Fendi Casa Singapore flagship store’s grand opening party
Fendi Casa marked the grand opening of its first flagship store in Singapore with a soiree attended by the city’s elite. Located at The Rise@Oxley, the two-storey boutique is a significant milestone in the brand’s ambitious expansion across Southeast Asia, showcasing Fendi Casa's commitment to venture beyond its beloved universe of sophisticated Italian design. The opening follows recent launches in Jakarta, Phnom Penh, and Seoul, further solidifying the brand’s presence in the region.
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A marble staircase connects the two levels of Fendi Casa Singapore
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The glamorous affair was attended by a distinguished crowd comprising elite design aficionados, design professionals, lifestyle key opinion leaders, friends of Fendi, and Italian dignitaries, including His Excellency Dante Brandi, the Italian ambassador to Singapore.
Guests were welcomed into the 5,037-square-foot boutique, where exquisite Fendi Casa collections were displayed in all their glory, showcasing exceptional craftsmanship and innovative design.
Above The entrance to Fendi Casa Singapore flagship
The entrance to Fendi Casa Singapore flagship
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Above Grant Wee and Maxine Grace Foo
Above Belinda Chua and Vivien Teo
Grant Wee and Maxine Grace Foo
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The store’s façade, adorned with maxi logos and long rows of display windows, immediately set the tone for an evening of opulence.
Just across the entrance, guests were invited to have their pictures taken at the photo wall to commemorate the evening. Inside, the boutique’s interiors, designed by Fendi headquarters’ in-house design team, impressed attendees with their meticulously curated and crafted details.
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Nancy Ong, Amelia Chew, Marian Sng, Sonia Ong, Angela Lim
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The ground floor features a striking wall emblazoned with the iconic FF logo, while a large window opposite offers views of an inner garden, creating an intimate and naturally lit setting. A standout feature is the raised marble platform and Arabescato Vagli marble staircase, which connects the two floors and adds a touch of grandeur to the space.
At the foot of the staircase, the stylish Groove armchair by Toan Nguyen is highlighted by three special edition Louis Poulsen Artichoke pendant lights adorned with Fendi’s signature Pequin stripes, a tribute to its menswear collection.
Above Wang Linfeng and Shion Watanabe
Above Jacelyn Lai
Wang Linfeng and Shion Watanabe
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Dante Brandi, Giorgio Calveri and Alberto da Passano
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The upper floor, bathed in natural light, spans the entire length of the glass façade, providing a gallery-like space for Fendi Casa’s meticulously crafted furniture and accessories.
Designed by various international creative luminaries under the creative direction of Silvia Venturini Fendi herself, these pieces stand out as design masterpieces, set against resin floors and Pozzolanica walls, featuring minutiae taken from the brand’s fashion universe that delighted the guests.
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Above Weronika Heck and Dharni Ng
Above Fendi Casa CEO Alberto da Passano
Weronika Heck and Dharni Ng
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His Excellency Dante Brandi, Italian Ambassador to Singapore
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The grand opening was made even more experiential with gourmet canapés and live violin and piano music, creating an atmosphere of refined elegance. Alberto Da Passano, chief executive officer of Fendi Casa, expressed his enthusiasm for the brand’s expansion into Singapore, describing the city as a cosmopolitan, ultramodern metropolis that offers new opportunities for growth.
"Singapore allows us to be in direct contact with a local and international clientele that already knows and appreciates the Fendi universe," he stated.
Live music elevates the night’s festivity
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The evening was not only a celebration of Fendi Casa’s luxurious offerings but also a testament to the Maison’s rich heritage and visionary ethos. Guests mingled and admired the elegant environment, which seamlessly blends exquisite craftsmanship, innovative design, and a refined, luxurious atmosphere.
As the night drew to a close, it was clear that Fendi Casa’s new flagship store in Singapore is set to become a cornerstone of luxury living in the city, offering a unique and sophisticated shopping experience that embodies the values and aesthetics of the Fendi brand.
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Jakarta-born, Bandung-raised and Singapore-based, Asih Jenie trained in Visual Communication Design at Bandung Institute of Technology and Architecture at Parahyangan Catholic University. She brings both rigour and heart to design journalism, infused with a distinct Southeast Asian voice.
As a child, she doodled on the edges of her schoolbooks and never outgrew her fascination with all things well-made and well-told. Her 15-year career spans editorial roles and bylines in Singapore, Indonesia, Hong Kong and Australia, across spatial design titles such as Dwell Asia, Cubes, Design Anthology, Habitus Living, and Home & Decor.
After a brief stint in public relations, she returned to publishing in 2023 to lead Tatler Homes Singapore, where she continues to tell stories about how we shape the spaces that shape us.
