The dawn of a new year typically represents a chance to reset. But, this year, as a world beyond the pandemic is within sight, the passage to 2022 marks a more significant and exciting transition. For nearly two years, we have been stuck in a Groundhog Day loop. Work-from-home mandates and travel restrictions have caused time to stand still, and we are aching for something fresh.
Tapping into this sentiment, Pantone has selected an original hue, Very Peri, for their Colour of the Year. Instead of choosing a colour from its wide library of shades, Pantone has created a totally new one; this is a first in the 23-year history of the Colour of the Year programme.
Don't Miss: Pantone Colour of the Year 2022: 8 Ways to Decorate With Very Peri
The Pantone 17-3938 Very Peri is a vibrant shade of periwinkle blue. It combines the soothing familiarity of blue with the dynamism of red. It is novel and totally unexpected and is meant to symbolise the transition into a new post-pandemic era.
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