1. Dream big but start small
It’s important to dream big and have that plan in mind, especially when starting off in smaller markets like Hong Kong. You also need to make sure that the business model is sound and able to scale across markets to build that billion-dollar business.
It’s equally important to start small, stay focused and not be distracted as you expand into new markets. Throughout our journey, we’ve frequently been asked whether Klook wants to extend its business to other spectrums in travel—such as hotels or airlines—but we’ve never lost our focus. We only do one thing: make booking destination services as seamless as possible. This mindset allows us to fully concentrate on what we do and continuously optimise our services, which is how Klook has gone this far in terms of expanding globally.