In this rare interview, Jaslyn Rangson emerges from behind the scenes of Jaslyn Cakes & Dew Bangsar to discuss building her desserts empire
Many a joyful memory has transpired over Jaslyn Cakes’s baked goods—from splitting a slice of apple tart with a friend to blowing out the candles on a birthday cake. The purveyor of sweets is practically a household name in the Klang Valley, yet little is known about its founder.
See also: The Top Home Bakers In The Klang Valley
Of Thai and Malaysian Chinese descent, Jaslyn Rangson hit her thirties mere days before a photoshoot with Tatler Dining. A private person who prefers for her desserts to take centre stage, Rangson never set out to be the town’s ‘cake queen’.
According to the sweets maven: “I wanted a small and very personal cafe. All my business decisions are therefore guided by this intention.” Both branches of Jaslyn Cakes in Bangsar and Mont Kiara, as well as their sister café Dew, may be discreet, but aren’t difficult to find—simply follow the intoxicating aroma of butter and sugar down Jalan Telawi 2 and Jalan Kiara. “Finding the perfect location, a place that feels so “us”, was the largest deciding factor when opening a store,” says Rangson. “Only then was I able to visualise the space and to make plans for it. So in a sense, my team and I work backwards!”