Cover SPAM® Brand and Your Local collaborate for Beats and Breakfasts (Photo: courtesy of SPAM® Brand)
SPAM® Brand and Your Local collaborate for Beats and Breakfasts (Photo: courtesy of SPAM® Brand)
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SPAM® Brand
SPAM® Beats and Breakfast stars SPAM® Luncheon Meat in a seven-course menu by Your Local
In many ways, breakfast is a cornerstone of our upbringing and the setting of irreplaceable memories: the early hours before school, the dawn before a morning jog or a quiet, tranquil start to the weekend. It is fitting that SPAM® Brand teamed up with Your Local, a Tatler Best 2026 Spotlight Restaurant known for its innovative twists on nostalgic comfort food, for a special collaboration: Beats and Breakfasts.
The specially curated menu by chef Patrick Go spotlights SPAM® Luncheon Meat throughout seven dishes spanning several cuisines, highlighting the versatility and beloved quality that has made it a pantry staple not just in the Philippines, but around the world. Enriching the meal were live DJ sets and music by Arthur Tan and Luigi Suarez, marking a morning of lively spirits and bold flavours.
In case you missed it: Inside Tatler Best Philippines 2026: a celebration of the country’s best restaurants, bars and hotels
Above Chef Patrick Go of Your Local (Photo: courtesy of SPAM® Brand)
Chef Patrick Go of Your Local (Photo: courtesy of SPAM® Brand)
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Above A live DJ set by Arthur Tan and Luigi Suarez (Photo: courtesy of SPAM® Brand)
A live DJ set by Arthur Tan and Luigi Suarez (Photo: courtesy of SPAM® Brand)
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“We were very excited to incorporate our own Your Local signature style to these special dishes with SPAM® Brand,” Go shares. “Our goal is to highlight SPAM® Luncheon Meat while giving it a very Asian interpretation. We added a lot of Japanese, Filipino, Thai and Singaporean flavours together.”
Above Triple-cooked potato wedges (Photo: courtesy of SPAM® Brand)
Above The “Spegg” burger (Photo: courtesy of SPAM® Brand)
Triple-cooked potato wedges (Photo: courtesy of SPAM® Brand)
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Above Brunch jjigae (Photo: courtesy of SPAM® Brand)
Above A diner cuts into a croque madame (Photo: courtesy of SPAM® Brand)
Brunch jjigae (Photo: courtesy of SPAM® Brand)
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First served were triple-cooked potato wedges, a timeless favourite enhanced by SPAM® Lite bits and complemented by the accompaniment of truffle foam. Its balanced nature made it the best way to whet our appetite for the rest of the menu.
Next was the “Spegg” burger: a thick slab of SPAM® Tocino caramelised in gula melaka with shredded greens, barbecue sauce and sunny-side up fried egg served in between two brioche buns—refreshingly light and hearty all at once.
Your Local’s spin on a French classic, this iteration of Croque Madame substitutes ham for SPAM® Lite slices, resting on a bed of shredded cabbage, drizzled with an umami-rich nori-infused mornay sauce and topped with a sous vide fried egg.
A comfort dish of Korean households, Go’s version of jjigae uses diced SPAM® Chicken in a kimchi and bonito broth with miso, served alongside a bowl of ginger rice and raw egg on the side; the latter is meant to be mixed into the soup while still hot.
See more: Beef Chronicles 2: a carnivorous culinary journey by Raging Bull Chophouse & Bar
Above Onigiri bowl (Photo: courtesy of SPAM® Brand)
Onigiri bowl (Photo: courtesy of SPAM® Brand)
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Above Choco na gatas sundae (Photo: courtesy of SPAM® Brand)
Above SPAM® krapow (Photo: Gabriel Bohol)
Choco na gatas sundae (Photo: courtesy of SPAM® Brand)
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Beautifully presented and full of vibrant colour, the onigiri bowl leans on SPAM® Tocino’s firm texture and flavour profile that excellently complements the sweet soy and pickled onion. It rests on a bed of nori fried rice for that extra umami kick in every spoonful.
Spotlighting SPAM® Chicken, their interpretation of chicken krapow was paired with garlic confit, coconut rice and a bit of chilli for heat. It is topped with fried basil, adding a sense of lightness and crispness.
It was pleasantly surprising that, contrary to expectations, SPAM® Luncheon Meat can be used for dessert as well. For the finale, Your Local presented a choco na gatas sundae—two scoops of ice cream sprinkled with SPAM® Tocino bits. The slightly charred smokiness renders this a sweet, complex cap off to the menu.
The sheer versatility and variety that SPAM® Luncheon Meat brings to the table were on full display at Beats and Breakfasts. With the music and upbeat atmosphere, it was a pleasantly familiar and cosy feeling. But this collaboration with Your Local was just the beginning—keep an eye out for future iterations with some of the country’s top restaurants for more plates, music and laughter.
For updates on future events, follow spamcanph on Facebook and @spambrandph on Instagram and TikTok.
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Tobias wants to write things that make people think, laugh, and reflect. He’s especially proud when he can sneak in a cheeky pop-culture reference or a pun in his titles and articles.
He possesses a deep love of history, resulting from years of books, games, and museum visits. It was this fascination with the human endeavour that fostered his love of writing, spanning genres, tones, and moods. He one day hopes to write a novel—he just hasn't decided on a genre yet. A certified homebody, you'll often find him on the computer he built himself, binge-watching Seinfeld or House, playing his favourite gacha game, or reading a book.
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Tobias is a features writer that specialises in branded content. Reach out to him at tobias.tomas@tatlerasia.com.
