This latest collaborative effort among media and hospitality brands affirms the urgent need to spread positivity and support the nation’s hard-hit F&B industry, which is facing an arduous and uncertain road to recovery

The challenges faced by restaurants in Singapore in the wake of the Covid-19 pandemic is unprecedented, with many witnessing a significant drop in business over the last few months.

Like it is across the dining capitals of the world, not even the most lauded are spared, as several have already shuttered for good. The survivors, though, still face a slow and uncertain road to recovery. And, as dining-in is will continue to be heavily regulated to ensure the safety of guests and staff when Phase 2 is eventually implemented, many of the island’s top restaurants are continuing to offer unique takeaway menus and delivery services.

As such, Tatler Dining Singapore and its media and hospitality partners are confident initiatives like these will be the added assistance to make all the difference. 

Scheduled to run from today until August 31, the main aim of the #UnitedWeDineSG campaign is to encourage consumers to rediscover Singapore’s uniquely vibrant dining scene and support it by continuing to purchase meals—takeaway or dine-in when possible—from a growing list of over 100 participating restaurants. Many of them have already resorted to offering a curated a la carte selection of signature dishes, as well as cleverly designed set meals that also boasts items not previously available at these restaurants.

Several participating restaurants have in fact included one-of-a-kind United We Dine SG menus and promotions, available only during this promotional period, to entice more consumers.

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As added incentive, there’s a chance for consumers to win fabulous prizes, from weekend staycations to dining vouchers. All they need to do for a chance to enter the giveaway is spend an accumulated minimum spend of $500 across five restaurants; the more they spend, the more entries they can submit. Participants are also encouraged to share their experiences and words of encouragement via social media platforms such as Instagram.  

Check out the dedicated microsite for details and the latest campaign updates.

Editor's note: The minimum spend to qualify for the prize giveaway has been reduced to $100 at any participating restaurant.

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